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MARY CUTHBERTSON WOOLEY

Content Marketing Writer — Editorial & Project Support

Hi, I’m Mary! I help busy teams bring their ideas to life, keep projects moving, and communicate with clarity and consistency. From content writing and editing to project coordination and administrative support, I provide the creative, organizational, and behind-the-scenes help that supports your brand and makes your work easier. ​

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As a writer, I’m passionate about telling stories that are both engaging and easy to understand. I put myself in your audience’s shoes, do the research, check in with the experts (that’s you), turn the technical into digestible, and shape content that connects and inspires.

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​With a background in higher education and healthcare communications and marketing, I understand what it takes to manage competing priorities, collaborate across teams, and deliver thoughtful, polished work. I can step in to support a specific project or provide tailored support where you need it most. I hold bachelor's degrees in communication studies and art history, which have shaped my approach to clear communication, thoughtful storytelling, and detail-oriented work.

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Think of me as a partner with inside insight. Someone who brings fresh ideas, attention to detail, and a proactive approach to getting things done, while also taking the time to truly understand your brand’s values and goals. Whether you need help developing content, coordinating a project, or keeping day-to-day tasks organized, I’m here to help you focus on what matters most.

 

If you're looking for a creative content partner who’s reliable, strategic, and all-in on your mission, let's talk!

What I Offer

Services

Content & Editorial Support

  • Blog posts, feature articles & web copy

  • Editing, proofreading & copyediting

  • Content development & research

  • Developmental editing & design direction

  • Content planning & editorial calendars

  • Email newsletters & marketing copy

  • Social media content creation & planning

  • Brand voice & messaging

  • Graphic Design (Brochures, Social Media, Infographics)

  • Photoshoot/Video Direction

Project Coordination

  • Project coordination & timeline management

  • Editorial workflow & production management

  • Task tracking & follow-ups

  • Stakeholder & contributor communication

  • Meeting coordination & action-item tracking

  • Creative project coordination

Administrative Support

  • Calendar management & scheduling

  • Research & information gathering

  • Document formatting & proofreading

  • Data entry & spreadsheet organization

  • File management & digital organization

  • Preparing meeting materials & organizing notes

  • General administrative & operational support

Client Testimonials

Working with Mary was and continues to be a joy! Mary worked full time for HPU, and today she continues freelancing for the university. She is an effective and efficient writer, editor and overall content creator. She has produced stories, graphics, website copy, advertising copy, trend reports, creative concepts, strategic plans and ideas for a variety of campaigns.

- Pam H.,

Vice President for Communications, High Point University

Working From a Cafe_edited_edited_edited

Let’s Connect

I’d love to learn more about your content marketing goals. Whether you need help with brand messaging, writing, editing, creative direction, social media, content strategy, or something in between, I’m here to help shape your vision into content that connects.

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Send me an email with what you’re looking for, and I’ll be in touch soon!

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MCW COMMUNICATIONS, LLC

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